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TJDC Natural suede jewellery displays enhancing KARAAT’s Helsinki showroom.
Jewellery cabinets and display props featured in contemporary jewellery showroomJewellery cabinets and display props featured in contemporary jewellery showroom

Images by Karrat Jewellery

Finnish fine jewellery brand KARAAT has unveiled a beautifully renovated showroom in Helsinki, offering an elevated, minimalist environment that reflects the brand's commitment to sustainable luxury. Situated on the corner of Bulevardi and Mannerheimintie, it is now a permanent brick-and-mortar location following its initial success as a pop-up store.

A Jewellery Brand with Responsibility at Its Core

Founded by Julia Hakanpää, KARAAT is a pioneering Finnish jewellery label dedicated to sustainability and ethical craftsmanship. The brand creates versatile pieces exclusively from recycled gold and lab-grown diamonds, combining timeless elegance with contemporary design. KARAAT’s collections—ranging from dainty necklaces and rings to engagement and wedding jewellery—embrace the philosophy that luxury can be both beautiful and responsible. 
Minimalist retail design featuring built-in jewellery storage and a vase with flowersMinimalist retail design featuring built-in jewellery storage and a vase with flowers

Images by Karrat Jewellery

Ring stands in natural suede paired with jewellery packaging sitting on walnut wood display table Ring stands in natural suede paired with jewellery packaging sitting on walnut wood display table

A Contemporary Space for Fine Jewellery

The redesigned interior features a contemporary aesthetic with soft, organic shapes and light wood accents, creating a serene and inviting atmosphere. The clean, minimal look allows KARAAT’s ethically crafted jewellery to take centre stage, offering visitors an immersive and elegant experience.
 
To complement the refined aesthetic, the space features jewellery displays by TJDC in sophisticated natural suede enhancing the jewellery's allure while maintaining a minimalist feel. Natural suede is offset again darker wood tones creating a harmonious contrast.
 
A range of tabletop-style cabinets and tall tower cabinet cabinets serve as focal points, showcasing curated collections and guiding visitors through the selection process. The display styling remains understated, allowing each piece to shine.

Celebrating the Reopening

The grand reopening event welcomed guests to explore the newly renovated store, featuring signature KARAAT beverages and personalised jewellery colour analyses. The event underscored KARAAT's dedication to providing a memorable and personalized experience for its clientele.
Jewellery stands in natural suede displayed in a retail cabinet, showcasing jewellery in a boutique storeJewellery stands in natural suede displayed in a retail cabinet, showcasing jewellery in a boutique store

Images by Karrat Jewellery

Ring display blocks and display baseboard arranged on round walnut wood retail tableRing display blocks and display baseboard arranged on round walnut wood retail table

Seeing Our Displays Shine Worldwide

It’s always a pleasure for us at TJDC to see our displays featured in beautiful spaces like this around the world, helping brands create presentations that align with their identity and showcase their jewellery to its fullest potential. We wish KARAAT continued success in the years ahead. 

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