3 Ways to Elevate Pre-owned Watches TJDC

Creating a coherent and attractive setting for pre-owned will allow them to stand out among other collections. Using a blend of dedicated display solutions, here are 3 ways you can beautifuly showcase your pre-owned timepieces.

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Create a defined pre-owned area

Thanks to the enduring (and often increasing) value of classic watches on the resale market, more and more shoppers are likely to look exclusively for second hand. For this reason, it must be obvious - for the passerby or the regular customer - that your store offers pre-owned by creating a defined area to showcase your collection.

Our multi watch displays are perfect for presenting different timepieces in a uniform and uncluttered setting. They provide a luxurious yet neutral backdrop so you can easily adapt to your brand and store environment. Because of the modular nature of the design, you can customise the positioning and configuration as you wish. What's more the displays are designed to pair flawlessly with our boutique style table-top cabinets.

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Inspire with a capsule display

A capsule display is a tidy and inviting arrangement of goods designed to capture shoppers imagination. The essence of this method is minimal and refined, it is easily achievable and will bring full attention on a selected few pieces. Pair individual watch blocks with a selection of display blocks to create focal displays that spark interest. It is the perfect way to elevate a group of watches with similar characteristics. For key product descriptions or visual material, complete your capsule collection with premium signage: our selection includes metal frames or branding plaques.

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Offer a qualitative customer journey

Yes, your display should be on-point and ooze luxury to entice the discerning customer, but for that seamless journey do not underestimate the importance of storage trays (if you need to bring a piece from your back stock), mirrors, presentation trays, serving gloves but also packaging to clinch that all-important sale. Well considered choices dedicated to this particular market will mean that you preowned customer (who is often a collector!) is likely to come back to you for more.