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The World's Greatest Showrooms: A Must Read For The Jewellery Industry

We are overjoyed to be sponsoring this new publication published in partnership with Watchpro’s sister publication Professional Jeweller. The luxury magazine "The World's Greatest Showrooms" celebrates excellence among the very best jewellery and watch stores from around the world, placing retail at the forefront of the industry where it rightfully belongs.
Even in the golden age of e-commerce, brick-and-mortar stores still hold an important position in the luxury industry. It is key to remember that online purchases represent only a small portion of overall sales in fine jewellery and watches, highlighting the importance of a tangible retail presence.
In recent years the evolution of retail has seen showrooms transform into experience-driven spaces, giving way to more innovative store design and in-store services. The World's Greatest Showrooms honours those stores that have gone above and beyond to create that unique in-store experience. TJDC director Jacob Nightburg said, “We are very excited about this new format and couldn’t resist supporting this great showcase of diversity and excellence. It is essential that stores within the industry have a unified voice, and who better to represent them than an industry specific publication as influential as Professional Jeweller."
There is so much excellence across all four categories, here is a little preview of the ones that really stood out to us...
(Cartier, Paris | Jessica McCormack, London | IWC Watches, London | Art In Time, Monaco)
IWC Watches
- London -
The new IWC boutique is located at London’s Battersea Power station. With a bar serving signature cocktails and big screens showing IWC watchmaking through the years, it invites clients to immerse themselves into the world of IWC. The space showcases a mix of new and iconic timepieces, which take centre stage in modern, glassless display cases, offering a more open and tangible shopping experience.
Bulgari
- New York -
In 2017 Bulgari reimagined its Manhattan location, with the aim to bring Rome to New York. The grand Fifth Avenue store plays tribute to the brands glamorous history and Italian craftsmanship with meticulously chosen materials including marble, brass, silk, and velvet.
Jessica McCormack
-London-
Jessica McCormack’s Carlos Place showroom breathes new life into engagement ring shopping. The designer is known for combining traditional Georgian techniques with contemporary influences, which is mirrored in her wonderfully eclectic showroom. Rich with original artwork and antiques, the townhouse feels meaningful and intimate, but cosy and welcoming to suit relaxed private appointments.
Cartier
-Paris-
In 2021 the flagship boutique at 13 rue de la Paix went through a significant retail transformation. The French mansion is now an engaging living space, featuring six floors of plush retail lounges, and cosy nooks for customers to discover. The revamp remains in tune with the brands Parisian heritage, with original decorative elements sitting alongside brighter contemporary accents for a refreshed look.
Art in Time
- Monaco -
The concept behind Art in Time sets them apart from traditional watch retailers, the minimalist space houses just a handful of timepieces from the most sought-after independent watchmakers, each showcased in sleek, uniform displays to command attention.
Click here to read the full digital publication.